The Berlin-based company AVM is the leading manufacturer of DSL terminal equipment with a market share of over 50 percent in Germany and one of the leading manufacturers in Europe. The cult product FRITZ!Box is probably the best known product.
As the supervising packaging design agency, we were able to support AVM for many years with our final artworks as well as conceptual packaging designs and packaging constructions. For this purpose we developed and designed a complex workflow, which included the packaging production in Germany as well as the production in China. A support of all process participants included.
Ultimately, our Creative Services not only developed packaging at AVM as an effective means of communication, but also sharpened the feeling for packaging and its three-dimensionality.